Heinz tomato ketchup to go greener with paper bottles

Virgin Radio

16 May 2022, 09:52

Pic: Getty

Heinz tomato ketchup has long been a fan favourite, but it could have a new look soon.

Keep your eye on the shelves for a big makeover.

Fans are familiar with the iconic glass bottle that needs a good thump to get the ketchup out, and the squeezy plastic one.

Now, Heinz is planning to produce renewable and recyclable paper bottles to go greener.

The plan is for the new bottles to be made of wood pulp.

They will help the environment, and it's said the paper bottle won't change the taste of ketchup.

But it seems the popular condiment might have a new look very soon.

That’s because Heinz plans to roll out completely renewable paper bottles, to help the environment.

The new bottles will be made with wood pulp and will be available alongside the current glass and plastic options.

And the good news is that these paper bottles will not affect the taste of the ketchup.

The new containers will be made in partnership with Pulpex.

The firm created a paper bottle for whisky brand Jonnie Walker.

Heinz is planning to make all of its packaging recyclable, reusable or compostable by 2025.

They already use 30% recycled plastic and recyclable caps.

Even more impressively, they aim to have zero greenhouse gas emissions by 2050.

Kraft Heinz CEO, Miguel Patricio, said: ‘Packaging waste is an industry-wide challenge that we must all do our part to address.

‘That is why we are committed to taking steps to explore sustainable packaging solutions across our brands at Kraft Heinz, offering consumers more choices.

‘This new HEINZ bottle is one example of how we are applying creativity and innovation to explore new ways to provide consumers with the products they know and love while also thinking sustainably.’

As part of the upcoming Jubilee celebrations, two iconic flavours of condiment have received a royal makeover.